R95 -- 1936 Linen 8x10 Photos
I am pretty sure that these premiums are the items given the notation "R95" by Jefferson Burdick in his classic "The American Card Catalog." R95 is found on page 113 of the 1960 edition and are described as "R95--Movie Stars, 8 x 10 linen finish, several series." They are placed under Section 19, Candy and Gum Cards Issues 1933-1942, which is consistent with the date and possibly offering insight as to the origin of these premiums.
As of my last update this page now contains images of 178 different R95 Premiums plus reference to another 43, bringing the total number of known R95 Premiums to 221. This includes a couple which feature the same star in different poses and a few others which feature the same photo of the same star with mention of a different film. This is all noted below.
Update: October 14, 2007 - I was recently contacted by someone who had discovered a batch of these Linen Photos when sorting through his grandmother's extensive collection of Hollywood collectibles. The e-mailer, Eric, was actually looking for information about this issue himself, however he inadvertently may have helped us all out a little when he mentioned that his grandmother had acquired these popular premiums from the New York Sunday Mirror -- he was also kind enough to donate the image of the envelope to the right in which he had found these linens. Thanks again, Eric!
Update: July 21, 2008 - Some time ago I was contacted by Daniel, who has provided us with a lot more information about the R95 premiums! Daniel, who collects these, sent along the images appearing immediately below of a 12-page publication titled, The Movie Fan, dated 1936, which contains an advertisement for an album intended specifically to house these linen premiums, as well as a checklist of the 88 linen photos issued 8 per month between September 1935 and July 1936. I've included the check list here, above the gallery of photos, which is now so large your page may take a little time to load anyway! Thanks again, Daniel!
 You'll probably have to squint, but click on any of these thumbnails to enlarge the images to full-size on a new page. |
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Text as copied from the checklist appearing in the center image above:
Back sets of exclusive linen-like finish photos previously offered are available ONLY to "Movie Fan" subscribers and as a convenience to our readers. Send 35 cents for an annual subscription NOW. These book sets, each containing eight photos, 8x10 inches as indicated, are 15 cents per (?), prepaid, anywhere.
SEPTEMBER: The Late Russ Columbo, Joan Crawford, Greta Garbo, Margot Grahame, Bing Crosby, Bette Davis, Dixie Lee, and Frederic March
OCTOBER: The Late Will Rogers, Eleanor Powell, Ginger Rogers, Franchot Tone, Gladys Swarthout, Ann Harding, James Dunn, and Ruby Keeler
NOVEMBER: The Late Marie Dressler, Mr. and Mrs. Franchot Tone, Pat O'Brien, Ronald Colman, Barbara Stanwyck, Gene Raymond, Margaret Sullavan, and Kay Francis
DECEMBER: Nelson Eddy, The Late Lon Chaney, Claudette Colbert, Ralph Bellamy, Joan Blondell, Robert Donat, Randolph Scott, and Rochelle Hudson
JANUARY: The Late Rudolph Valentino, Miriam Hopkins, Myrna Loy, James Cagney, Alice Faye, Robert Taylor, Phillips Holmes, and Mae West
FEBRUARY: The Late Thelma Todd, Ross Alexander, Henry Fonda, Carole Lombard, George Raft, Wendy Barrie, Fred MacMurray, and Jackie Cooper
MARCH: The Late John Gilbert, Janet Gaynor, Richard Dix, Dolores Costello, Gary Cooper, Ruby Keeler with Dick Powell, Shirley Temple (new pose), and Charles Boyer
APRIL: Grace Moore, The Late Milton Sills, Al Jolson, Jean Parker, Freddie Bartholomew, Frances Langford, Irene Dunne, and Norma Shearer
MAY: Clark Gable (new pose), Joan Bennett, Rosalind Russell, Jean Arthur, Virginia Bruce, John Howard, Clara Bow, and Errol Flynn
JUNE: Bobby Breen, Constance Bennett, Robert Montgomery, Jeanette MacDonald, Warner Baxter, Frances Farmer, W.C. Fields, and Richard Barthelmess
JULY: Robert Young, Gloria Swanson, Katharine Hepburn, Olivia De Havilland, Delores Del Rio, Jack Oakie, Pat Paterson, and Leslie Howard
The eleven sets listed or 88 individual photos will be mailed upon receipt of $1.65 plus 35 cents for one year's subscription to "The Movie Fan," or $2.00 complete. If you want the club's official album, as described on this page, add $1.
The following R95 linen photos were checklisted by Daniel, but do not have images below: James Cagney (Ceiling Zero) - Joan Crawford (I Live My Life)* - Bing Crosby (Two for Tonight) - Bing Crosby (Double or Nothing) - Dolores Del Rio (Roads to Town) - James Dunn (The Fighter) - Deanna Durbin (Three Smart Girls)* - Douglas Fairbanks Jr. (Gunga Din)* - W.C. Fields (Poppy)* - Betty Furness (Wanted to Marry) - Greta Garbo (Camille) - Margot Grahame (Three Musketeers) - Ann Harding (Witness Chair) - Jean Harlow (In Memoriam) - Miriam Hopkins (Navy Wife) - Boris Karloff (Night Key)* - Ruby Keeler (Let's Pretend) - Patsy Kelly (Nobody Baby) - Carole Lombard (Love Before Breakfast) - Anita Louise (The True Story of Louis Pasteur)* - Anita Louise (Green Light)* - Jeanette MacDonald (San Francisco)* - Fred MacMurray (True Confessions) - Tony Martin (Kentucky Moonshine)* - Adolphe Menjou (A Star Is Born) - Adolphe Menjou (The Goldwyn's Follies) - Robert Montgomery (Trouble for Two) - Jack Oakie (The Texas Rangers) - Merle Oberon (Love Under Fire)* - Pat O'Brien (Stars Over Broadway) - Dick Powell (Page Miss Glory) - Tex Ritter (Hittin' the Trail)* - The Ritz Brothers (The Goldwyn Follies)* - Edward G. Robinson (Kid Galahad)* - May Robson (The Adventures of Tom Sawyer)* - Cesar Romero (My Lucky Star)* - Gladys Swarthout (Champagne Waltz) - Robert Taylor (Northwest Passage) - Franchot Tone (Mutiny on the Bounty) - Spencer Tracy (Libelled Lady)* - Mae West (Klondike Lou) - Jane Withers (Rascals) - Donald Woods (Big Town Girl)
Those marked with an asterisk (*) feature stars who are not pictured at all on this page, the others are pictured on premiums promoting different movies than those mentioned here and possibly different poses as well. I will add images of these to this page as I come across them.
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